Twitter: A Silly Name, But a Great Way to Keep Connected

What’s a Twitter?
If you’re like most online consumers these days, it seems like every time you fire up your Explorer, Firefox or Safari web browser, there’s another oddly-named web site staring you in the face. Or, perhaps you’ve heard your kids talking about “tweeting” to their friends, your younger cohorts at the office giggling about a viral posting being passed around online or you’ve read yet another article lamenting the end of the common telephone call.

Twitter, one of a set of tools calls even more cryptically, microblogging, is fast becoming one of the must-have methods of staying in touch and in the loop online. But what exactly is it, why would you want to use it and what are the benefits?

The Shopping Mall
One of our favorite methods of explaining new online technologies and tools to the common man is to use the shopping mall analogy. In a shopping mall, you’re blitzed with messages coming at you from all sides, at all times and in a variety of ways.

Think of being on the Internet as walking through a shopping mall.

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